Which do you love more: Your work or how your work gets done? Do you have the same feelings about both or is there something about one or the other that you would like to change? What would the world look like for you and those you serve if you actually LOVED both sides of this equation? What if those you serve appreciated who you are as a person as much as they understand what you do as a professional? Could barriers to communication be broken down in times of hardship and change? Could trust be elevated to a level that would make “divorce” a very unlikely proposition? Would you actually be able to spend more time on passions outside your profession instead of sitting in the office all day waiting for the next person to come in for a transaction? If the world is becoming more relationship-based every day, meaning people are only willing to engage in conversations with those they know, like and trust, how is that changing the landscape for what YOU do?
Statistics and studies posted by Mashable.com this week showed that the number of people opting out of newsletters is increasing at a greater rate this year versus last. Why? In the excitement of the new social media strategies, people were looking to gather as much information, connect with as many others, and subscribe to as many blogs as they possibly could last year. This year they looked at their overloaded in-boxes and said: “There is NO WAY I can do this any more” and started sorting through the chaos. The relevant, entertaining, trusted information got retained. The rest was axed.
This begs the question: How do WE not get axed? What is it about our jobs that we LOVE, and how can we convey that love and passion for waht we do to others we want to attract? What would the benefits be for us as entrepreneurs, managers, team members and even consumers if we could live lives surrounded by people we know, like and trust AND who know, like and trust us? How can we reach out to these people and do so with no real concern for geographic boundaries? And how can we communicate the message of our intent in a non-threatening, non-interruptive manner?
The answer to our future lies in how we respond to these questions.
Thank you and have a great day!