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	<title>My Morning Walk &#187; Insurance FAQ&#8217;s</title>
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		<title>Do You Care Enough To Ask?</title>
		<link>http://mymorningwalk.com/personal-insight/do-you-care-enough-to-ask/</link>
		<comments>http://mymorningwalk.com/personal-insight/do-you-care-enough-to-ask/#comments</comments>
		<pubDate>Wed, 16 Dec 2009 21:30:36 +0000</pubDate>
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				<category><![CDATA[Insurance FAQ's]]></category>
		<category><![CDATA[Personal Insight]]></category>

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		<description><![CDATA[Successful businesses care about every person they serve.  They wouldn&#8217;t survive if they didn&#8217;t.     Armed with infinite amounts of information, the question that now needs to be answered by customers intrinsically is:  &#8220;What and who do I care about?&#8221;  &#8220;Do I care enough to make this decision?&#8221;  &#8220;Do I care what happens to my family if anything happens [...]]]></description>
			<content:encoded><![CDATA[<p>Successful businesses care about every person they serve.  They wouldn&#8217;t survive if they didn&#8217;t.     Armed with infinite amounts of information, the question that now needs to be answered by customers intrinsically is:  &#8220;What and who do I care about?&#8221;  &#8220;Do I care enough to make this decision?&#8221;  &#8220;Do I care what happens to my family if anything happens to me?&#8221;  What anyone else says really doesn&#8217;t matter unless it matters to the customer first.    </p>
<p>There has to be a better way to help people get what they need in this business besides using scary stories of human tragedy that usually elicit a &#8220;&#8221;it won&#8217;t ever happen to me&#8221; response.  What&#8217;s the missing piece of the puzzle?</p>
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